T&S Roofing Systems
Case Study: Turning Traffic into Sales for T Roofing Systems
The Challenge
A year ago, T Roofing Systems was attracting 3,000 monthly visitors, but their website ranked for informational keywords rather than commercial ones, resulting in no sales or leads.
The Strategy
We revamped their SEO strategy by focusing on high-conversion, commercial keywords like:
- Roofing services near me
- Affordable roof replacement
- Roof repair contractors
This shift aimed to attract more qualified leads ready to convert.
Results
After optimizing for commercial keywords, T Roofing Systems saw a significant increase in traffic:
- Before: 3,000 visits/month (January 2024)
- After: 10.9K visits/month (May 2025)
The company experienced more qualified leads and higher conversion rates, proving that the right keywords drive better results.
Conclusion
By targeting commercial keywords, T Roofing Systems turned traffic into sales, demonstrating the power of strategic SEO in achieving business growth.
